Planning processes that made strategy into reality @ a large marketing dept.

• Following a divesture, a large marketing department needed to revamp how it strategically planned 

• Create and drive new fiscal and quarterly marketing strategic planning processes to execute the marketing strategy

• Drafted and gained lower-org level buy-in of new planning processes

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• Gained alignment on the planning processes with marketing leadership

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• Created training materials on the processes and trained the 1,800 employee department on it

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• Project managed the processes each fiscal year and quarter

• New E2E planning processes; included prescriptive roadmaps

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• Scalable / repeatable processes that people were trained on

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• Stronger execution of the strategy since lower levels of the org were bought in and had roadmaps to execute preciously to